Social Media & Publicity Design
Eye-catching social media graphics, easily spotted in a sea of image overload, paired with branded one-sheets help increase your and/or your client’s brand recognition, reach, and revenue.
Red Pencil Publicity + Marketing | Publicity and promotion for diverse authors
Helena Brantley is a publicist who specializes in promoting nonfiction books and events. Her mission, to amplify the voices of diverse subject-matter experts and scholars, is also my mission, and the authors we support are extraordinary individuals. I highly recommend their books and speaking engagements.
OneVoice CircleSing | Campaign for annual community group improv singing event
In a span of only four months, this campaign, posted across Facebook, Instagram, and Twitter, increased social media reach by over 300%, which in turn contributed to a 30% increase in event revenue.
Wits’ End Parenting | Yelp campaign for parenting coach
What makes parenting coach and teacher, Rebecah Freeling, a standout is the infectious joy she imparts, as well as her support of diversity by welcoming families of all makeups, genders, orientations, and backgrounds.
Come Talk to Me | Diversity, Equity & Inclusion awareness campaign (personal project)
In the Spring of 2020, social media exploded in solidarity with Black Americans and the George Floyd protests with a call for a literal blackout—to replace our avatars with black squares as a powerful act of visual protest. While emotionally resonant, I wanted to do something more—an action that would have a lasting impact and instigate measurable change in perceptions and behavior. Having served two years on Pearson’s North America Diversity, Equity & Inclusion Advocates team, I was naturally drawn to shift the efforts of white allies from “slacktivism” to activism by inviting dialog, questioning, and learning. The ensuing conversations still echo in my mind, and are ongoing: I welcome friends and strangers alike to come talk to me. If I don’t have the answer, we can find it together.
